Low brand awareness and lack of financial resources are two of the many factors that pose a challenge to recruiting talents for most start-up companies in their early days. Hiring the right employees is essential for any start-up given they can make or break a company, but the recruitment process can be challenging. In this post, Emakase will elaborate on how start-ups can reach out to talents, as well as attract, evaluate, and retain them in the companies. Please read on to find out more!
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[๐๐ข๐ญ๐๐๐ข๐ ๐ก๐ญ ๐: ๐๐จ๐ฐ ๐ญ๐จ ๐ฆ๐๐ค๐ ๐ซ๐๐๐ซ๐ฎ๐ข๐ญ๐ฆ๐๐ง๐ญ ๐๐๐ฌ๐ข๐๐ซ ๐๐จ๐ซ ๐ฌ๐ญ๐๐ซ๐ญ-๐ฎ๐ฉ๐ฌ]
Low brand awareness and lack of financial resources are two of the many factors that pose a challenge to recruiting talents for most start-up companies in their early days. Hiring the right employees is essential for any start-up given they can make or break a company, but the recruitment process can be challenging. In this post, Emakase will elaborate on how start-ups can reach out to talents, as well as attract, evaluate, and retain them in the companies. Please read on to find out more!
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[๐ ๐ฎ๐ง๐ข๐ช๐ฎ๐ ๐ฌ๐๐ฅ๐ฅ๐ข๐ง๐ ๐ฉ๐ซ๐จ๐ฉ๐จ๐ฌ๐ข๐ญ๐ข๐จ๐ง]
Most start-ups often find it hard to attract talents given whatever they have to offer to prospective employees pales in comparison to those of established businesses. Therefore, the advice is not to focus too much on financial benefits, but rather emphasize your companyโs values and culture, and its mission of making an impact on the world. In doing so, you can also convey to these talents how each role in your company matters and how these people can contribute greatly to the companyโs mission. A consistent message on what you are working towards is what it takes to differentiate your start-up from other companies and attract prospective employees.
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[๐ ๐๐ข๐ฏ๐๐ซ๐ฌ๐ ๐จ๐ฎ๐ญ๐ซ๐๐๐๐ก ๐ฌ๐ญ๐ซ๐๐ญ๐๐ ๐ฒ]
With low brand awareness, most start-ups are often invisible to the majority of job seekers. Therefore, companies should cast their nets wide by diversifying their outreach channels, from companiesโ websites and social media to LinkedIn and other job sites. Companies can even seek media support from non-profit organizations or university clubs and communities. It is also advisable to have your employees or trusted networks refer potential talents to your company given they know you and your companyโs culture well. Sometimes, it is also not a bad idea to have formal assistance from a hiring agency, but please keep your target audience in mind. You donโt want to waste money running a newspaper advertisement if you want to recruit Gen Z, so make sure youโve done your research.
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In the interview session, itโs important not to ask candidates to repeat what theyโve written on their CVs. Itโs advisable that you focus on the career goals of candidates and their visions to see if they are in alignment with your companyโs and whether these candidates will stick with the company for a long time. You can also give candidates situational questions and tasks to evaluate their competency. But the important thing to keep in mind is you want a person who can work well with others in the team, so you can also ask your current employees for their opinions.
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[๐๐ก๐ ๐จ๐ง๐๐จ๐๐ซ๐๐ข๐ง๐ ๐ฉ๐ซ๐จ๐๐๐ฌ๐ฌ]
A successful onboarding process ensures that e
mployees can adjust to the companyโs culture and working environment so that they can become contributing members of the organization. You should make sure to provide information for new employees on three important things:
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- Company culture: This is where you elaborate on the important values and traits that an employee should embrace to work well in the organization (e.g. communicating clearly with colleagues and being collaborative).
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- Training and development: This is your opportunity to let the employees know how they can grow at your company with ongoing training sessions and development opportunities.ย
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- Performance: This is where you communicate clearly with your employees whatโs expected of them in their jobs so that they are prepared to deliver work that lives up to expectations.ย
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Having a good onboarding process helps your employees kick-start their work more easily and effectively.
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